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Hallmark integrates CareRev’s workforce platform and more digital health news

Your Health 247 by Your Health 247
March 28, 2025
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Workforce management technology company Hallmark announced a strategic integration with CareRev, an on-demand workforce platform for acute care.

The joint alliance aims to give Hallmark customers instant access to CareRev’s network of 35,000-plus qualified per diem nurses. 

CareRev provides access to a flexible workforce by allowing nurse managers to pull from a pool of experienced clinicians who opt for flexible work schedules before turning to more expensive staffing agencies to fill vacancies. 

After internal resources are fully utilized, nurse managers can post per diem shifts to Einstein II (VMS), where integrated on-demand professionals claim shifts in real time.

Hallmark’s Einstein II platform provides a suite of workforce tools for healthcare organizations that include technology for building and managing internal float pools and a vendor management module that integrates external staffing agencies if needed.

Meanwhile, the company’s internal-first staffing methodology helps health systems lower their reliance on costly external staffing, which could translate into a more “sustainable and economical workforce model.”

“This collaboration strengthens Hallmark’s commitment to helping health systems adopt more flexible workforce strategies that empower their internal teams while optimizing the use of external staffing agencies,” Brandon Chamberland, chief strategy and partnerships officer at Hallmark, said in a statement. 

“By integrating CareRev, hospitals and health systems now have a comprehensive platform to handle every tier of clinical staffing, full-time, part-time, float pools, travel nurses, and now on-demand professionals who represent the future of healthcare staffing.”

North Carolina-based Person Family Medical Center announced a partnership with digital health and personalized care platform Validic to promote cardiovascular care in rural parts of the state.

With the help of grants from the state of North Carolina and the North Carolina Department of Health and Human Resources, the collaboration is aimed at leveraging Validic’s digital health platform, integrating lipoprotein(a) [Lp(a)] cholesterol screening and telehealth consultations with Validic’s remote patient monitoring in primary care workflows.

Additionally, patients enrolled in the program may receive early detection of cardiovascular risk factors, proactive health management via remote monitoring of blood pressure and glucose levels, and customized intervention plans. 

“Our partnership with Person Family Medical Center underscores Validic’s commitment to using digital health innovation to further healthcare access and equity,” Drew Schiller, CEO of Validic, said in a statement.

“Bringing together advanced diagnostics and Validic’s remote patient management solution directly in primary care workflows provides critical insights, enabling personalized care and better health outcomes for patients in underserved rural areas.”

Duke Health, UNC Health, LabCorp and LifePoint Health will provide educational materials, specialist teleconsultations and support for community awareness campaigns.

The North Carolina Department of Health and Human Services announced that school-based telehealth company Hazel Health will provide students in North Carolina with virtual mental health care access.

The initiative is supported via an investment by UnitedHealthcare that is part of a broader effort unveiled last year to provide virtual school-centered mental health care for up to 1 million students in some states.

According to the health department, almost 400,000 students (nearly 30% of North Carolina’s K-12 student population) will have access to Hazel Health’s mental health services. 

Once Hazel is implemented, students enrolled within participating districts can access one of Hazel’s on-staff, licensed therapists before, during and after school hours.

Hazel Health services are scheduled to go live at the end of this month. The program will commence at Harnett County Schools and Durham Public Schools, with more districts to be added in the following weeks.

“Services like school-based telehealth are critical to improving access to mental health care because they meet children and families where they are with the care they need,” North Carolina Health and Human Services Secretary Dev Sangvai said in a statement.

 “We look forward to partnering with our public schools and Hazel Health to further the department’s ongoing work to transform North Carolina’s mental health system and create better outcomes for children and families.”



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