This weblog follows the success story of the Cumberland Avenue Pop-Up demonstration in Little Rock, Arkansas, a challenge led by studioMAIN made potential by a.
The Metropolis of Little Rock, Arkansas is not any stranger to profitable pop-up initiatives. Due to the 2023 Group Change Grant program, funded by the Facilities for Illness Management and Prevention (CDC), the challenge chosen by studioMAIN was no exception. StudioMAIN is a nonprofit design collective in Little Rock, Arkansas, that brings collectively architects, designers, engineers, and neighborhood advocates to advertise higher city design and public house activation.
Dealing with challenges like restricted assets, studioMAIN embraced a daring alternative to reimagine Cumberland Avenue as a vibrant house for folks to stroll. Their plan for the pop-up demonstration challenge on Cumberland, between 4th and Markham, concerned narrowing the street to 2 lanes (one in every route) and dedicating the remainder of the house to pedestrians. With extra funds from the Group Change Grant and native donors, they had been capable of buy momentary striping tape and paint. Additionally they rented the reflective delineators and water-filled barricades required by town.
Why Cumberland Avenue?
Cumberland Avenue has skilled a major drop in car visitors because of a latest freeway challenge, which included removing of the on/off ramps that beforehand existed between 2nd and third Streets. There’s very restricted pedestrian infrastructure on this part of Cumberland, with no sidewalks out there in lots of areas. This space additionally has very excessive pedestrian visitors quantity as a main north/south connection and because of its proximity to the Rock Area Metro journey middle, Historic Arkansas Museum, Central Arkansas Library System Foremost Library, and the Rivermarket District.

This part of Commerce Road was evaluated as a continuation of the Commerce Road Accessible Neighborhood Greenway workshop that was held in December 2023. This workshop was a part of the 2023 Arkansas State Strolling School, a program impressed by America Walks’ long-standing CDC-funded Nationwide Strolling School.
“We really feel that this was a extremely impactful effort, and the $1500 in funding was vital to creating it occur. It allowed us to maneuver ahead rapidly, as quickly as we obtained metropolis approval, understanding we had funding for a safer road design and permitting us to give attention to fundraising only for the activation portion of the demonstration. We had been capable of get momentum going and maintain the significance of growing this space as a main focus popping out of the Downtown Grasp Plan effort.”
– Heather Davis, AMR – Principal/Architect, Pop-Up Challenge Workforce
Group Engagement and Occasions
The set up ran from Could 3–June 21, 2025, with a particular occasion on June 13, 2025, in coordination with 2nd Friday Artwork Night time. The occasion invited folks to collect and join by way of seating areas, yard video games, disc golf, a meals truck, and even big bubbles, turning the road right into a playful, welcoming house for all ages. Collaborations for this challenge included Create Little Rock, Little Rock Public Works, Little Rock Parks & Rec, and Central Arkansas Library System (CALS).

Affect and Future Plans
studioMAIN and companions had been capable of display by way of the pop-up implementation that the safer road design on Cumberland Avenue didn’t negatively affect visitors. The response to the brand new house was extremely enthusiastic, with sturdy neighborhood curiosity and engagement all through the challenge.

A number of entities are engaged on shifting this imaginative and prescient ahead completely. Crafton Tull, a number one structure and engineering agency in Arkansas, is engaged on a proposed design to make the street food plan everlasting (together with a multi-use path) as part of a RAISE grant with Rock Area Metro. Town employed Sasaki, a design agency and the group behind the Little Rock Downtown Grasp Plan, to design the park house. They offered their preliminary concepts throughout the annual Meals Truck Pageant, which was held within the pop-up location, bringing extra consciousness to the challenge. The CALS Foremost Library can be set to reopen in early October 2025, a milestone that’s anticipated to attract elevated consideration to the world and reinforce ongoing efforts to activate the encircling streetscape.
This publication was made potential by the Facilities for Illness Management and Prevention (CDC) (Contract #47QRAA20D003W). Its contents are solely the accountability of the authors and don’t essentially symbolize the official views of CDC. These efforts are a part of the CDC’s Energetic Individuals, Wholesome NationSM Initiative that’s working to assist 27 million People turn into extra bodily energetic by 2027.


